So, whether you have a profile or are looking to create a social media profile, it is always good to review a few key guidelines. So, from an Internet Marketing perspective, let's review the do's and don'ts of a good social media profile.

Let's start with the positives.

• Do use your company name in your profile name, or use your company domain name.
• Do have a company logo or professional photo for your profile picture and use a consistent picture across the social portals.
• Do provide a company biography on your porfile and list your industry or service expertise.
• Do use a branded profile design where possible.

Ok, now for the profile items to avoid.

• Don;t use multiple names across your social portals.
• Don't use the same profile for personal and business use, keep them separate.
• Don't use your personal contact details (ie, gmail) as this looks unprofessional. Use your company branded contact details instead.
• Don't detail your personal hobbies and religious or political beliefs on your company profile.

So, as that first step make certain you are establishing a profile that is appropriate and complete for your business and professional needs.